Remember when the toaster would break, and your parents would drone on about how “they just don’t make things like they used to”? And you’d roll your eyes, and say “sure mom”, skulking out of the room in perfect teenaged form. But maybe mom was onto something.
Technology is evolving at a blistering pace, and the only way to keep up is to continually upgrade. And while evolution is a great thing – it’s how we keep getting better – it’s leaving behind a mess of waste in its wake…old systems, devices and machines that no longer fit our needs (even if they fit more comfortably in our pocket).
So, this begs the question: is it still possible to “build to last” and create something that’s truly future-proof?
The traditional workforce has changed in radical ways – rather fundamentally in the past two years in particular – dominated by new attitudes towards how and where we work, how work intersects with life, and how technology helps to bring these pieces together. And yet, mobility has struggled to ride this wave. The industry is burdened with systems that are siloed, complex to navigate, and quite simply, not fit for the modern workforce.
We aimed to shake up that status quo with Weichert Go, and Salesforce was the perfect partner to help us get there! Already the world’s leading relationship management system, Salesforce pours a cool $4 billion per year into research and development, so they’re consistently leading the pack and evolving with the pace of technology. By building Weichert Go on this established and highly successful platform, we’re harnessing their investment in the future, to create the first mobility technology that is daringly and proudly built to last!
We stole Weichert’s tech visionary, Stewart McCardle, SVP of Technology, to share why Weichert Go is setting a new standard for the future of mobility:
SM: Traditionally, the development of our industry’s tech tools and platforms has been through “waterfall practices”; we plan extensively up-front, and push each task through a rigid step-by-step process. This practice is slow, resource-heavy, and ultimately stunts our ability to catch up with the rest of the world.
But agile processes, like what we’ve established through Weichert Go, embrace change quickly and effectively, so we’re never scrambling to catch up with the needs of the user and the business. As we continue to evolve in the system and build new things, Salesforce will help us be nimble, taking away some of the complexity that comes with staying ahead. We won’t have to spend time coding because so much is already done in Salesforce, so that lets us move faster. It also makes it work better. Over time we’re going to continue to get feedback – we’ll hear from our internal team what’s working, what’s not, and what they wish they had, and now we have the flexibility to act on that feedback.
SM: We’ve started to see companies taking advantage of technologies such as robotic process automation, advanced analytics, automation, AI, and APIs. Each of these are at the early stages of adoption and capability, depending in large part on how well they integrate with legacy platforms. I see continued innovation surrounding how to leverage each of these technologies to help solve pain points for clients, to enhance the customer experience, and improve efficiency and productivity. As an example, AI – specifically Natural Language Processing and Machine Learning – is being used to introduce new tools and features like chat bots, automations, predictions, recommendations, and voice integrations. Each of these will provide new and exciting ways to interact with the technology and provide fun, easy, and valuable experiences.
SM: While we’ve invested time, energy and resources into designing and refining this new technology, the human element of our business remains strong, particularly during a time when many of our clients and assignees demand even greater support to navigate the complexities of a new world of work. But the amazing thing is that Weichert Go has the potential to help us deepen and build robust relationships that earn loyalty.
We are excited to leverage the built-in AI toolset built within Salesforce to gain powerful insight into each user. We’ll have the capacity to consistently deliver new features that will improve the experience for each client contact, customer, and colleague, while the predictive analytics will empower our clients to make better decisions, provide better guidance to mobile employees, and improve productivity for our counselors.
With Weichert Go, the future is brighter, for every stakeholder!